Cashmere Lovers' Club

Step into the world of cashmere – far beyond buying a piece in a store.

Three ways to be part of the journey Newsletter Member Founder Member

Launching 1 November 2026

Cashmere Lovers' Club

CHOOSE YOUR MEMBERSHIP

NEWSLETTER

Stories, cashmere knowledge, news and selected updates. Join for free and explore selected content in the Club portal.

6-MONTH MEMBERSHIP

Six months of member benefits, exclusive offers, early access and selected Club content.
Available in Norway only. One-time payment.

ANNUAL MEMBERSHIP

Launch offer: NOK 2,350 for 12 months
Enjoy member benefits, a 10% member discount, early access and exclusive Club content. Includes a cashmere scarf as a welcome gift, valued at €169.Launch offer valid until 5 November 2026. One-time payment.

FOUNDING MEMBERSHIP

Five years · One-time payment
Our highest membership level, including exclusive Founding Member benefits, a 100% cashmere blanket valued at €599, and the opportunity to participate and vote in the Founders’ Design Lab.

One payment. Five years of membership.

One payment. Five years of membership.

€1,000 - one payment

LIMITED TO THE FIRST 1,500 FOUNDING MEMBERS

  • A 100% cashmere blanket as a welcome gift, valued at €599
  • 20% introductory discount until 31 March 2027
  • 15% Founder discount thereafter
  • Early access to selected products and collections
  • Access to exclusive Club content and experiences
  • Participate in the Founders’ Design Lab
  • Founder status for five years
  • Open to members worldwide
  • Discounts cannot be combined with other offers.
BECOME A FOUNDING MEMBER
Open to members worldwide. All orders are shipped from our European logistics centre.
AN EXCLUSIVE FOUNDER WELCOME GIFT

AN EXCLUSIVE FOUNDER WELCOME GIFT

A luxurious blanket in 100% cashmere.

A special welcome gift for our Founding Members.

Approx. value €599 +VAT.

HOW TO JOIN

1

Choose your level

Newsletter, Member or Founder Member.

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2

Create your account

Register and access your personal Club area.

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3

Explore the Club

Discover stories, knowledge, benefits and exclusive content.

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4

Take part

Founders can participate in the Design Lab and help shape future designs.

Morten Minde

MORE THAN A CUSTOMER CLUB

An invitation to come closer to the people, craftsmanship and story behind cashmere.

For more than 20 years, I have worked closely with cashmere producers, factories and customers. Cashmere Lovers Club brings these worlds closer together.

Discover where cashmere comes from, meet the people behind it, explore design and craftsmanship – and become part of what comes next.

Welcome in. Welcome closer.

Founder

Morten Minde
CFO - Founder

BE PART OF THE JOURNEY

Cashmere Lovers Club launches 1 November 2026. Choose how you want to take part.

€1,000 - one payment, five years of membership

Choose how you want to take part.

By registering, you accept the membership terms and conditions and confirm that you have read the Privacy Policy.